Best TikTok Music Promotion Services in 2025

If you’re an independent musician, you’re likely familiar with TikTok, the hugely popular video-sharing platform that has taken the world by storm. With billions of downloads and millions of active users every month, TikTok offers a unique opportunity for a song to go viral if chosen as a soundtrack by video creators. Some tracks on the platform have even surpassed 20 billion views. In 2023, TikTok reached over 1.5 billion users. That number is expected to exceed 1.8 billion by the end of 2025.

While these impressive numbers are enough to make TikTok the fifth most popular social media platform in the world, not every song becomes a viral sensation. Thousands do, but the competition is fierce. For aspiring artists, the key to success on TikTok lies in ensuring your music is available on the platform.

Fortunately, several third-party companies can help you tap into TikTok’s potential to break into the music scene. These companies work alongside digital distributors to get your music onto TikTok and specialize in promoting it to the right audience. Before diving into a list of five reputable companies offering these services, let’s take a closer look at how to get your music on TikTok.

Getting Your Music on TikTok

TikTok is undeniably one of the most popular apps worldwide, with a presence in over 150 countries and a global user base with billions of active monthly users. In the United States alone, the app boasts more than 150 million active users—a number that continues to grow. While TikTok was initially dominated by Millennials and Gen Z, its demographic is broadening as its overall user base expands.

For musicians, TikTok is an indispensable tool for promoting music. Although it shouldn’t be your sole marketing strategy, the platform’s potential return on investment through music promotion services is significant, making it a strategy well worth exploring.

Historically, getting your music on TikTok required third-party digital distribution services. However, TikTok has entered the distribution space with its service, SoundOn. This platform allows artists to upload their music directly to TikTok and Resso, the music streaming app owned by ByteDance, TikTok’s parent company. In addition to SoundOn, services like CDBaby also facilitate digital distribution, helping artists get their music onto major platforms like Apple Music, Spotify, YouTube, and Amazon Music.

Making your music available digitally is relatively simple, but the real challenge lies in standing out in the crowded landscape of songs and artists on these platforms. To help with this, you can check out our previous articles on effective strategies for marketing your music on platforms like Instagram and Spotify, as well as targeted advice for promoting your music on TikTok.

Understanding that artists often have limited time to dedicate to marketing, we’ve compiled a list of five companies below that specialize in TikTok promotion services. These services are designed to help your music gain visibility and traction on the platform, allowing you to focus on what you do best—creating music.

Top 5 TikTok Music Promotion Services

The following list includes five of the top TikTok music promotion services.

1. SpaceLoud

After making your music available on TikTok and other video and music-sharing platforms, the next step is to explore TikTok music promotion services. One highly effective strategy is collaborating with influencers through companies like SpaceLoud. Influencers—individuals with substantial social media followings—play a pivotal role in shaping trends, including music. Their ability to sway opinions and highlight content can propel brands and artists into the spotlight, making them invaluable for promotion.

SpaceLoud serves as a bridge, connecting artists with influencers to help them leverage the influencer’s reach and impact. For many artists, juggling the demands of writing, recording, rehearsing, and performing leaves little time for self-promotion. Moreover, marketing may not feel natural or manageable for some artists. Partnering with influencers provides an efficient, time-saving solution to these challenges.

With SpaceLoud, artists retain control over their campaigns. The platform allows them to set their campaign budgets, select influencers who resonate with their music and image, and maintain oversight of their promotional efforts. This makes it a cost-effective and artist-friendly tool for expanding their reach on TikTok.

Signing up for a free SpaceLoud account allows artists to explore the platform’s features before launching a campaign. By utilizing the power of influencers, artists can efficiently promote their music while focusing on their creative work.

2. Music Gateway

For artists seeking a comprehensive solution for music distribution and promotion, Music Gateway offers a 360° service that spans major platforms like Spotify, TikTok, and YouTube. Beyond traditional services like sync licensing, music PR, and fan-funded vinyl pressing campaigns, Music Gateway provides a wide range of promotional tools tailored to the needs of independent artists.

One standout feature is their Spotify Promotion service, which leverages an extensive network of curators to secure playlist placements. This service includes personalized campaigns that align your music with playlists that fit your genre and style. Additionally, artists can submit their tracks for free consideration on Music Gateway's curated playlists, ensuring well-rounded promotional support.

Music Gateway's personalized Spotify campaigns are designed to maximize exposure, targeting playlists that cater to your target audience. This focused approach fosters organic growth in streams, monthly listeners, and followers. The company’s track record includes helping artists secure spots on coveted Spotify Editorial playlists, a significant milestone for independent musicians.

As a Spotify-preferred partner, Music Gateway ensures high-quality, organic streams by working exclusively with authentically curated playlists. Their comprehensive and reliable services make them a trusted choice for artists looking to elevate their music on a global scale.

3. Omari MC

Omari MC  is another top-tier option for TikTok music promotion, offering a robust network with over 250 million playlists and channel followers. Beyond TikTok, Omari extends its promotional services to major platforms like Spotify, Apple Music, YouTube, and Instagram, making it a versatile choice for independent artists.

Omari’s process for song promotion is simple yet effective. Each track undergoes a vetting process where the team reviews the song, provides feedback, and shares it with their network of influencers. If an influencer connects with the song and envisions incorporating it into their original TikTok content, they submit a request to feature the track.

Before moving forward with content creation, Omari ensures clear communication between the artist and the influencer. This consultation guarantees that both parties agree the collaboration is a good match, leading to authentic and impactful promotion.

The result is a win-win scenario: influencers benefit from engaging content, artists gain valuable exposure, and TikTok audiences discover new music through original videos. With its collaborative and artist-focused approach, Omari is a reliable partner for growing your music’s presence on TikTok and beyond.

4. You Grow Promo

YouGrow Promo is a specialized music promotion service that offers support for Spotify, YouTube, and TikTok, catering to both music tracks and individual video accounts. Their TikTok promotion services are designed with flexibility in mind, featuring four distinct tiers to accommodate various budgets and goals. Prices range from just under $80 for entry-level packages to over $1,000 for their top-tier “Megastar” package. These packages guarantee between 15,000 and 150,000 listeners, providing scalable solutions for artists at different stages of their careers.

One of the standout features of YouGrow Promo is its global reach. Based in the Netherlands and operating within the European Union, the company specializes in helping artists connect with a diverse international audience. Their structured and transparent approach makes them an appealing choice for artists looking to boost their visibility and engagement on TikTok while simultaneously enhancing their presence on other major platforms. Whether you’re an emerging artist or an established name, You Grow Promo offers tailored promotion packages to help you grow your audience effectively.

5. Playlist Push

Playlist Push is a well-established platform designed to help artists promote their music, functioning similarly to SpaceLoud by connecting artists with influencers. Originally focused on Spotify playlists, Playlist Push expanded its offerings to include TikTok as the platform rose to prominence. The company claims access to a network of over 3,500 TikTok users with a combined following of more than 930 million, making it a powerful tool for artists looking to reach a large audience.

The service is accessible, with pricing for TikTok promotions starting at $280. Getting started is a simple process:

1. Visit the Playlist Push website and navigate to the application page.
2. Upload your track and select your budget.
3. Complete a brief questionnaire, including details such as the song title, artist name, and location.

Once your campaign is live, you’ll receive regular comprehensive reports detailing its performance, helping you monitor the reach and impact of your promotion. With its streamlined process and expansive influencer network, Playlist Push offers an effective way to boost your presence on TikTok and connect with a broad audience.

TikTok Music Promotion Factors

Choosing any of the five highlighted TikTok music promotion services can significantly boost your exposure and increase the chances of your music going viral. However, it’s essential to weigh several factors before deciding, such as your budget, the level of control you want over the campaign, and the type of influencers you prefer to collaborate with.

Take SpaceLoud as an example. If budget flexibility is a priority, SpaceLoud allows you to set your campaign budget, ensuring you only spend what you’re comfortable with. Payments are only processed once the campaign is complete, offering added peace of mind. Additionally, SpaceLoud gives you the power to select the influencers you wish to work with. Before committing, you can review their profiles, including their track record for promoting music, preferred platforms, follower count, and suitability for TikTok campaigns.

When you launch a campaign with SpaceLoud, influencers actively promote your music across platforms like TikTok, increasing your reach. SpaceLoud also provides detailed insights through real-time statistics and screenshots, allowing you to track the performance of your campaign and evaluate its effectiveness. Many artists appreciate the transparency, quick access to data, and the ability to collaborate with influencers who align with their artistic vision.

Once your TikTok promotion gains traction, it’s vital to sustain the momentum. Use the influx of new followers to build and engage your fanbase. Consider running follow-up campaigns with different influencers to diversify your reach and compare results. By continuously refining your approach, you can maintain upward growth and further establish your presence on TikTok and beyond.

Promote Your Music on TikTok Today!

Start your TikTok music promotion journey today! Take advantage of the vast audiences built by our influencer partners and discover how you can connect with more music lovers, grow your fanbase, increase sales, and take your music career to the next level. Get started with a Free 14-day Trial now and let your music reach new heights!

If you’re an influencer, we’d love to have you on board as part of our network. Join us and collaborate with talented artists while creating impactful content for your followers. Together, let’s amplify the power of music!